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Case Studies

  • Sheraton image

    The Sheraton Grand Hotel & Spa, Edinburgh

    The Sheraton Grand Hotel & Spa in Edinburgh retained the services of Freshwater to launch and drive footfall to its new Sensory Dining concept, the first of its kind...

  • Kinnaird

    Kinnaird Hotel, Restaurant & Sporting Estate

    The Kinnaird Hotel hired Freshwater to promote the country pursuits element of the estate, and highlight the hotel as a luxury destination...

  • The Knight Residence

    The Knight Residence

    Freshwater was retained by the Knight Residence to raise the profile of its holiday apartments within the key target markets of both leisure and business travellers...

  • Fitzwilliam

    The Fitzwilliam Hotel, Belfast

    Freshwater’s brief was to achieve coverage in target local, regional, national and trade publications to launch the opening of the Fitzwilliam Hotel in Belfast...

  • Turnberry


    Freshwater was employed by Turnberry, a Luxury Collection Resort in Scotland, and venue for the Open Championships in 2009, with a specific brief to increase awareness of the resort...

  • rabbies

    Rabbie’s Small Group Tours

    Freshwater was engaged by Rabbie’s Small Group tours to raise awareness of the brand name, pitch the company as reputable with a good quality product, and promote their new tours...

  • Tourism Ireland

    Tourism Ireland

    Freshwater was tasked with highlighting Ireland’s unique culture and contribution to the arts to Scottish consumers, positioning Ireland as an ideal destination for a cultural break...

  • ETAG

    Edinburgh Tourism Action Group (ETAG)

    Tasked with strengthening high-level political, stakeholder and business support for the launch of ETAG’s ‘Edinburgh 2020: the new tourism strategy’...

  • Willows

    Willows Activity Farm

    To raise awareness of the leisure attraction’s Easter Eggstravaganza and drive footfall to this annual event, Freshwater used April Fool’s Day as the hook. We developed a story...


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Impact Report 2017

Impact report 2017