The Knight Residence

The Knight Residence

Freshwater was retained by the Knight Residence to raise the profile of its holiday apartments within the key target markets of both leisure and business travellers.

A range of packages and partnerships formed the basis for press trips to capture the attention of the media – from  local restaurants offering complimentary dinners to  VisitScotland, capitalising on its seasonal campaigns and free entry to attractions. 

Eleven press trips were coordinated, and four bespoke packages were developed based on themed breaks and local attractions .


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