Freshwater Academy is the award-winning training, coaching and consultancy arm of Freshwater UK. We provide tailor-made training, coaching and consultancy to clients across the public and private sectors in the UK and across Europe. We offer training in media and crisis communications, management and personal development skills, selling and negotiating, and in-house public relations skills.

You can find out more at the Academy website

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News

• Heather set to help clients float their boat

  Freshwater UK, the leading regional-specialist PR and communications consultancy, has appointed Heather Davies to a newly established position as Senior Account Manager - Digital Media, with a focus on providing strategic advice on social media, rich-media content, web development and emarketing services.

• Freshwater's Basque event a sensational success

  'Seek the Sensational', a unique tasting event showcasing some of the finest wines of the Basque Country, took place in London yesterday and went down a storm with leading professionals from the grocery, wholesale and hospitality trades.

• COMMENTARY: Business needs a better financial system

  Last week's Bank of England decision to keep the base interest rate at 0.5% would be welcome if it meant we are likely to see more funding for business growth.

• Profile Plus wins new projects for Castle Maclellan Foods and Scothot trade show

  23 June, Edinburgh: Profile Plus, the latest addition to the Freshwater Group, has won two new projects within the food and drink sector - the Scottish hospitality trade show ScotHot and quality pate brand Castle MacLellan Foods.